Fred International Showroom by Simone Haag & Angela Harry, Sydney – Australia » Retail Design Blog


Scandinavian furniture emporium Fred International has reopened its Rosebery showroom following an extensive redesign that reimagines the space as two hundred square metres of Scandinavian living in the heart of Sydney. Renowned as one of Australia’s premiere distributors of Scandinavian furniture, lighting and homewares, Fred International’s Michael Liira (Founder) and Melissa Walker (Managing Director) sought the help of interior stylist Simone Haag and interior designer Angela Harry to transform the space.

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